This course includes 3 cases and lasts about 25 minutes
Section 01: Introduction
Section 02: Case Study 01: Food brand & Cartoon
Section 03: Case Study 02: Car brand & Documentary
Section 04: Case Study 03: Phone brannd & Vitual idol
Sectionn 05: Summary
Instructor: Miro Li
Miro is a native Chinese and has been living in Hong Kong for a decade. Graduated from one of the TOP 3 Universities in Hong Kong (CUHK), she joined a Chinese eCommerce startup and was in charge of overseas business development.
In 2017, Miro founded Double V., a consulting company helping overseas brands enter China market from 0 to 1 in e-commerce, branding and marketing.
In order to help more foreign brands better understand Chinese market and consumers, Miro founded CHINAble Academy in 2019, a learning platform providing online courses, webinars and workshops about China e-commerce and marketing to both executives and employees.
Course Curriculum
Frequently Asked Questions
When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us within 48 hours and we will give you a full refund.